About Us

The CrystalCommerce story starts with our founder Dan McCarty, his backpack, and a determination to turn his passion into a business. As an avid Magic: the Gathering player, Dan was a regular in the Seattle tournament scene and traded for the cards he needed. He discovered that he had a knack for trading, buying, and selling Magic singles. Soon, Dan, with his backpack, became a fixture on the local tournament scene. Over time Dan grew his inventory to the point where opening a store was the next logical step.

For many folks in the Hobby Game industry, that’s where the story plateaus.

Not for Dan.

As Dan was running his store, the TCG world exploded. Magic, stronger than ever, continued to release new cards, and new games like Pokémon and Yu-Gi-Oh proved their staying power to the point where it was no longer feasible to display one’s entire TCG singles inventory within a store. Dan realized that by making an online catalog, you could show customers everything that you had in stock efficiently, reducing the search time for both him and his customers.

What happened next became the foundation CrystalCommerce is built. Dan realized that once you have your catalog and inventory digitized, you can display that inventory anywhere: your physical store, your e-commerce store, and even established marketplaces like eBay and Amazon. Looking around, the Internet revealed that there were no available software solutions that enabled this function. Dan set off to create his own system, and in 2006, CrystalCommerce was born.

Today, CrystalCommerce supports almost 700 Hobby Game retail stores manage one inventory. This inventory can be displayed to customers who visit them in their brick and mortar, e-commerce, and affiliate marketplace stores. Our digitized catalog of over 700,000 items not only supports TCG’s, but also Board Games, Miniatures, and Accessories.

Contact Us

(555) 123-4567
your@email.com

Location - US

123 Infinite Loop , Seattle, WA 98109
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Store Hours - Central Time (US & Canada)

Monday-Thursday 4pm-12am
Friday 12am-12pm
Saturday 11am-10pm
Sunday 11am-8pm